In 1940 Sri Kesavan Vaidyar, an ayurvedic physician started manufacturing an ayurvedic soap called ‘’, from a small town called Irinjalakuda in Kerala.
When he first made '', Ayurveda was not very well known or used in non-medicinal products. In the beginning Sri Kesavan Vaidyar travelled on foot or by bus carrying the wooden case all by himself. There were harsh times when he even travelled by holding onto the ladder on the back of the bus and slept outside shops waiting for them to open, so that he could sell his product to them.
Faith and belief in his creation,'' gave him the courage to persist with it. His belief and persistence paid of when people who used it realised its value and goodness and came back asking for more. Once people discovered Chandrika, there was no turning back for him. |